Happy Tuesday,

I wrote last week about Apple’s unparalleled transparency when it comes to their environmental impact. I read each of the several dozen responses, and thank you all for taking the time to reply. There’s been some more great news on Apple and the environment: Apple resigned from the United States Chamber of Commerce. Catherine Novelli, Apple VP of Worldwide Government Affairs said yesterday in an open letter to the Chamber, “We strongly object to the chamber’s recent comments opposing the E.P.A.‘s effort to limit greenhouse gases.” Apple is not alone in its withdrawal from the Chamber. Three big utilities—PG&E, PNM Resources and Exelon—as well as Nike stepped down from the Chamber board for similar reasons.

We’re always looking for ways to save energy and reduce our own footprint. With the cooler weather, our air conditioning costs (and emissions) for the server room are almost eliminated. We installed a FreeAire system last year that draws in the frigid outside air. It’s one of those ideas that makes such perfect sense I can’t believe I didn’t think of it first. We’re seeing ski areas and restaurants in the area using this system as well, and it’s very well received. It’s tough to find a better solution to heating our giant warehouse in the winter though. Art tested the furnace this morning just to make sure we’re good to go, and all appears in working order.

As always, enjoy this issue and keep in touch.

Matt
matt@smalldog.com

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